Alexandre Brecher - Chief Executive Officer
Alex has worked for two decades in strategic communications and marketing, working with UN agencies, governments, and wide range of private sector entities. He is also co-founder of France’s leading media group dedicated to CSR, whose clients include the country’s most prominent companies and over 900 NGOs.
Frederic Cavé - Managing Director
Fred brings over 20 years of experience in public affairs, communications and crisis response. His career spans international organisations, the BBC, and extensive work across Africa and the Middle East, where he has supported organisations in navigating complex, high-stakes environments and shaping strategic narratives.
Eunie Khimulu - Head of Growth
Eunie brings over 25 years of experience as a commercial and growth leader, scaling brands across Africa. Her experience spans technology, fintech, FMCG and healthcare, where she has driven growth, led major brand campaigns, and supported organisations in building strong market presence across the continent.
Dominique Catton - Head of Content
Dominique is an award-winning photographer and content specialist. She brings extensive experience producing multimedia content across Africa, Asia and the Pacific. Her work spans photography, film and editorial production, with a strong focus on translating complex messages into clear, engaging storytelling that delivers strong brand outcomes.
Adam Nyankundi - Head of Insights
Adam has over two decades of experience building culture-led platforms across Africa. As co-founder of The Insyder Magazine and creator of the CHAT Awards, he has pioneered insight-driven experiential marketing at the point of market entry. He has worked with leading brands in Kenya, translating youth culture into measurable brand growth through digital and creator-led platforms.
Simon Waweru - Graphic Design Lead
Simon is a talented graphic designer and creative lead, serving as Head of Graphic Design at The Good Picture. With over a decade of experience, he specialises in translating brand strategy into bold, visually compelling identities across print, digital and experiential formats.
